DESIGNING A CAMPAIGN

Many of us cannot wait until the election is over so the annoying television and radio ads, the pounds of junk mail and unwanted texts can stop. Yet, it is worth noting that the election process, especially when it comes to design elements, is quite fascinating! Way, way back in the 1800’s, when ballots were […]
Tattoo Design

It’s not your imagination, it seems everyone has a tattoo nowadays. Young, old and in between, age definitely has nothing to do it. Tribal, New School, Japanese and American Traditional are some of the many styles of tattooing. But what about the design of a tattoo? Placement, size, color – all these play a factor […]
Design for a COVID World

You could walk to the four corners of the earth and everywhere you look, you will see evidence of COVID. Signs, sanitizers, masks, the world as we know it has drastically changed. In the beginning, when we first became aware of the highly contagious virus, most people scrambled to look for “PPE” or Personal Protection […]
What Role Does Design Have in Video?

Design plays a significant role in video production. The design approach you choose depends on several different factors including your target audience and what message you want to convey. Nowadays, it’s nothing to hop on YouTube and watch videos that can teach you just about anything, whether it’s how to ride a bike, cook a […]
Typefaces & Fonts: What’s the Big Deal?

How many people really pay attention to the type of font they choose when writing? Is it really that important? Well, yes, when you think about how much people identify with branding, images and yes, fonts, they are very important. Take typefaces used by Amazon, Apple, Nike, Google, Coca-Cola, the iconic fonts used by these […]
Think BIG!

When you think of outdoor advertising, what comes to mind? New York’s Times Square? That local bus you see on your commute with the attorney who seems to follow you everywhere you go on the freeways? Or is it the Chick-fil-A billboards with the cows doing crazy things? These are all different forms of outdoor […]