To create a brand for a new app that monitors rainfall levels and provides data via text alerts. The app needed a name, a message and a look – AKA, it needed to be branded!


After gaining insight to the concept and function of the app, we dove in to develop the naming, messaging and visuals that would best show off this great app. Directions, white papers, tradeshow, print and digital graphics quickly developed and the brand for WaterWatchPRO was off the ground. Two years later, the app maintains a growing membership. Also of note – the logo for the brand is a nationally award-winning logo.